SamKnows

The countdown for Phorm could well and truly be starting, revealing by the end of the year if it really is on track to live up to its hype and serve £239m worth of adverts within two years.

Spotify has been pressured for months to seal its legitimacy and sign up for a PRS for Music licence and SamKnows can now reveal that the hugely successful music streaming service has agreed terms with the UK body which represents music writers and publishers.
Although Spotify’s Chief Technology Officer, Andreas Ehn, would only coyly reveal last

The European Commission has said it is going to take the UK to court over its failure to enforce european privacy and data protection laws — and it’s all because of Phorm. Telecoms Commissioner Viviane Reding has for the past few months been conversing with the Information Commissioner’s Office about the online advertiser’s controversial methods

BT’s share price fell below £1 yesterday, a 25 year low, on the announcement of the 3rd Quarter financial results but there was some good news around in the broadband area. While the pension fund tanked from a £2bn surplus to a £2bn deficit and BT Global Services lost £0.5bn in a quarter, BT Retail’s broadband revenue

BT today launched a free Wi-Fi service in Westminster which will allow anybody in the area with a laptop or mobile (with Wi-Fi) to find local information as well as book restaurants and reserve tickets to events.
The BT MyPlace service (BTMyPlace.com) is being launched with Westminster City Council through a partnership with technology providers io global, Intel and

The boardroom comings and goings at Phorm continue as the UK Chief Executive, Hugo Drayton, left today ‘by mutual consent’.
A new role of UK managing director has been handed to Nick Barnett, who was Phorm’s commercial director. At the same time former Turner Broadcast Systems (Europe) president, Nan Richards, joins at Deputy Chief Executive Officer

BT’s trial of the controversial targeted advertising platform, Phorm, has ended with both parties reporting success and a commitment to ‘move towards deployment’.
The trial began two and a half months ago to establish if the technology could be used on real life which, Phorm claims, it has shown it can.
“The trial achieved its primary objective

Phorm is refuting suggestions that strategic differences have caused four senior board directors to quit and is also denying the departures show it is giving up on the America market.
Despite the departing American-based chairman and chief operating officer being replaced by non executives directors based in London, a spokesman for the company is adamant that

NebuAd, one of two arch exponents of tracking user behaviour - via their ISP - to deliver more targeted adverts, has suffered a major blow with the departure of its CEO, Bob Dykes.
Using technology similar to Phorm, which is due to be trialled with BT “over the coming weeks”, NebuAd tracks user viewing habits so