Posts Tagged ‘Nebubad’

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NebuAd CEO resigns

09:32 pm - September 4th, 2008 by Sean

NebuAd, one of two arch exponents of tracking user behaviour - via their ISP - to deliver more targeted adverts, has suffered a major blow with the departure of its CEO, Bob Dykes.
Using technology similar to Phorm, which is due to be trialled with BT “over the coming weeks”, NebuAd tracks user viewing habits so

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